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Widening "the net" to catch more customers

Business:

Wing of St Mawes, Wholesale fresh fish supplier nationwide

Location:

Fraddon, Cornwall

Project:

Communicate the national delivery capabilities of the company and reposition the on-line image to represent the high quaility of the product they deliver. Improvements in back office activities were also included in the project.

Tools:

New website
Online video training for new chefs
Email marketing
Animations
   

 

Project Links & downloads:

www.wingofstmawes.co.uk

 

Rob Wing goes digital with The Drawing Board

image: Rob Wing - MD & owner of Wing of St Mawes

Who made it happen?

Rob Wing, Owner/Director. Previously a chef and a trawler owner Rob has now entered the digital age with his new website and online price management system.

How was it for them?

"To be honest we never expected to take it this far, but it was a lot less scary than we thought. Tim and Jake really led us through the process, which involved us looking at our business afresh, from the customers' perspective.

We are extremely pleased with the end result . We have a market leading website that has some extremely clever features. Best of all we can update it ourselves and we even change some things daily, like pricing and our "Best of Today's catch" .

I the end it was less about "getting a new website" and more about understanding how we could use the latest digital marketing techniques to improve our business."

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Who helped them?

Supplier:

The Drawing Board

Area of expertise:

Mould breaking designs with a marketing front end.

Able to provide the full range of digital marketing services including search engine optimisation, animations, video production, editing, streaming and hosting for web.

Link :

www.sketchanidea.co.uk